Martin Beecroft

Martin Beecroft is a digital business leader with over 18 years of international experience in leading business strategy, driving innovation, organisational change, business transformations and building brands. He has been with Meerkats since October 2013 and was chief innovation officer until its acquisition by ASX-listed marketing company WPP AUNZ in July 2020, where he retained the same position at Wunderman Thompson. Prior to that, Mr Beecroft was head of digital and innovation at The Brand Agency, chief digital officer and managing director of Market United.