Sydney-based Gelatissimo is set to crack the Western Australian market, with plans to open a pop-up shop in Perth within months, followed by three cafes.
Baskin Robbins is making a renewed push for expansion by opening 20 new stores across Australia within the next year, with the goal of increasing its store network by 25 per cent.
The big names in the ice-cream business are planning to grow their presence in Western Australia, lured by the long, hot summers and higher disposable incomes.
WARM summer weather and the robust state of the local economy are two of the reasons behind a new front in the fight for Western Australians' discretionary spend – and it's all about the ice-cream.