Advertising, Marketing & Communications

Australian of the Year Ita Buttrose has offered a bleak assessment of the level of diversity in the business sector, despite decades of effort to get more women to the top of industry.

A cross-continental dispute and trademark tug-of-war between former colleagues has emerged over the rights to the business name Guns For Hire.

Automotive Holdings Group has agreed to become the major sponsor of the Melbourne Football Club in a three-year deal.

Seven West Media chief executive Tim Worner is hopeful of improved market conditions in December but says the broader ad market remains short and unpredictable.

Rupert Murdoch's newspaper publishing business News Corporation has reported a net profit of $US38 million ($A40.60 million) for the first quarter.

Fairfax Media has avoided a second strike and potential boardroom spill, but its directors still have not won the support of major shareholder Gina Rinehart.

Mix 94.5 has reclaimed the top slot in Perth's radio ratings, gaining a 1.3 per cent increase in listeners to claim 13.5 per cent of the audience.

Southern Cross Media's shareholders have delivered a first strike against the broadcaster for its executive pay policy.

Perth has captured international attention for a social media marketing campaign to highlight the launch of The Terrace Hotel and Restaurant last November.

Ten Network Holdings' full-year loss has blown out to $285 million amid one-off writedowns and falling revenues.

Fairfax Media will scrap the print edition of BRW Magazine from the end of November as it moves away from its traditional print-based mastheads and bolsters its online business.

Broadcasters Seven West Media and Prime Media have agreed to continue their affiliation for another six years.

Seven West Media has promoted the head of its magazines division to chief operating officer as it looks to increase its revenue from new technologies and content.

Fairfax Media will cut 45 jobs through the merger of business reporting across three newspapers and the closure of high-gloss magazine inserts.

Well-developed public presentation skills enable you to connect with customers and lead your team.

The Fremantle Dockers’ on-field success has delivered a pay-day for its supporters and corporate sponsors.

The Nine Network has expanded to Western Australia, buying Bruce Gordon's WIN television in Perth.

96FM has claimed top position in Perth's radio ratings, narrowly edging out second-placed Mix 94.5 and third-placed Nova 93.7.

Rupert Murdoch's new News Corporation has achieved a $US506 million ($A542.60 million) full year profit despite the poor performance of its ailing newspapers.

Chartered Secretaries Australia will become the Governance Institute of Australia, with members overwhelmingly backing the rebrand at a general meeting last week.

I have received a number of queries regarding to the content of my latest book, the 21.5 Unbreakable Laws of Selling, and thought I'd clarify some of the issues raised.

Great leaders don’t just lead by example – they set the standard all others at the business follow.

Clive Palmer says he will sue Rupert Murdoch over a report published by News Corp Australia.

Learning from the lessons of the past can help you form ongoing relationships with your customers, leading to more sales.

Seven Group Holdings shares have fallen almost 10 per cent as the company foreshadowed a substantial drop in full-year earnings due to a downturn in the mining sector.

Seven West Media made a loss of $70 million last financial year due to writedowns of its publishing assets.

Making connections through social media is just the first step. Who knows where it may lead you?

Perth has a new radio leader and it may surprise many people to learn it is Triple J.

The RAC has reinforced its favour of global media and branding agencies with it announcing a new winner for its media communications work.

It’s one thing to be liked on social media but another to use the ‘like’ to become more interactive with your customers.

Telstra has reported a 12.9 per cent rise in full-year net profit to $3.9 billion, with revenue up two per cent to $26 billion.

The music you listen to can determine your mood and your fate, and can be a great way to connect with your clients.