Every match across the Perth Football League will be filmed throughout the next two seasons, following a key partnership agreement.
Every match across the Perth Football League will be filmed throughout the next two seasons, following a key partnership agreement.
Prior to the start of the 2025 campaign, every PFL club will receive an AI-powered camera, following the league’s recent agreement with American sport technology company, Hudl.
Aside from coaches, players and officials able to utilise training and game footage for analysis and scouting, the camera will also provide an opportunity for clubs to generate social media content and increase their brand awareness in the community.
Another major competition in Western Australia which has embraced Hudl over the past decade has been the state-based NBL1 West basketball competition, which has delivered several positives.
With all senior men’s and women’s matches now streamed, players and agents have the opportunity to package highlights, which can be sent to scouts and coaches across Australia and overseas, should a local player wish to relocate during the off-season.
Full game footage has also resulted in players taking greater accountability for their performances week-in, week-out, as there is nowhere to hide if you haven’t watched the scouting report or missed an in-game assignment – while coaches can also assess prospective recruits in a wide range of situations.
Free streaming of the games also provides an opportunity for families and friends of travelling paid imports – typically from the US or Europe – to tune in and watch their loved one play.
It also provides an opportunity for club sponsors to have their logos beamed to a wider audience.
PFL chief executive Andrew Dawe said the increased technology provided an opportunity for on-field incidents to be reviewed more effectively, as video evidence could aid decision making.
“This is a win-win-win for the league, our clubs, and our players,” he said.
“Not only does this technology support player development and club promotion, but it also reinforces our commitment to innovation and fairness in community football.”
Seventy-two clubs fielded 321 senior teams across 32 grades in the PFL last year, which equated to 13,234 registered players and 443 integrated-based players.
