Emily Purvis

Emily Purvis is the founder and principal of Australia’s first dedicated equine law firm, PURE Equine Law. 

After beginning her career at Herbert Smith Freehills, Ms Purvis took a leap of faith in 2021 to follow her passion and address what she saw as a critical gap in the legal market. 

A lifelong horse rider, she recognised that the equestrian community often lacked affordable, accessible legal services. Many disputes went unresolved due to the high cost of legal representation, while unsafe practices and informal agreements led to poor outcomes for both people and horses.