Brent Scrimshaw has over 25 years of experience in consumer innovation, executive business leadership and brand management within the global sports industry.
Mr Scrimshaw had an 18-year career at Nike where he held senior leadership roles in Australia, Europe and the US, including as vice president and chief executive of Nike Western Europe; chief marketing officer and vice president of Category Businesses for Nike Europe, Middle East and Africa; and general manager of Nike's East Coast United States operations in New York. As one of Nike's 30 most senior leaders worldwide, Mr Scrimshaw was also part of Nike's global corporate leadership team where he helped lead the creation of its overall brand and global operating strategy, as well as playing a senior role as a key member of the global commercial operations executive team responsible for sales and distribution strategies worldwide.
Mr Scrimshaw was also a director of Fox Head, the world's largest manufacturer and marketer of performance Moto-X and actions sports lifestyle products, and a founder & chief executive of Unscriptd which was acquired by New York media company The Players Tribune in Dec 2018.
