Westpac’s dedicated banking team for Perth’s northern corridor are bringing specialist banking support closer to local businesses.
The banking team have experience spanning commercial and agricultural banking, insolvency and restructuring, business credit, mining and capital management.
Western Australian businesses now have access to a broad network of local Westpac specialists also, including small business bankers, home lending, transactional banking, trade finance, equipment finance and foreign exchange managers. The Banking team can connect business customers with the right expertise as their needs evolve.
“It’s about understanding our customers’ ambitions and working alongside them as they grow. We connect customers with the right people and solutions across the bank as and when they need them, whether that’s through face-to-face support, specialist expertise or our digital channels,” says Westpac Commercial Banking Relationship Manager, Jaxon Carter.
Whether it’s diversifying product or income streams, entering new markets, making valuable connections or accessing specialist expertise, there are often untapped opportunities that can help businesses achieve more than they initially thought possible. Westpac is here to partner with local businesses to explore these opportunities as the northern region grows.
For Senior Relationship Manager David Bonner, one of the biggest benefits for customers is understanding what’s possible. “There is a lot of opportunity in WA over the next few years, and we are trying to help businesses understand how they can position themselves to take advantage of it.”
Boots on the ground in the community to understand local business needs
For many in the team, Perth’s northern corridor is more just a market. It’s a community they know firsthand.
Relationship Director, Dawn Murchison, and Senior Relationship Manager, Scott Harding, both live in the northern suburbs, while Dawn also runs a small business in Wangara. That local perspective provides firsthand insight into the opportunities and challenges facing businesses across the region.
One of the standout features of the northern corridor is its strong sense of community. Businesses are well connected within the network, and understanding those relationships helps the team introduce new opportunities and specialist expertise where it can make the biggest difference.
In an increasingly digital world, the team are taking a deliberately hands-on approach. Spending time with customers face-to-face helps build trusted relationships and provides a clearer understanding of what businesses are trying to achieve. It’s an approach David strongly believes in: “It’s impossible to beat face-to-face interaction.”
For business owners, having dedicated bankers based closer to the region also means faster access to support when opportunities arise or challenges need to be resolved.
With many industrial and commercial precincts now just 10 to 15 minutes away, compared with up to 45 minutes from the CBD previously, proximity makes a real difference. It means less time spent on the road and more time spent helping customers.
When a local business owner’s deal recently unexpectedly fell through, Dawn and a colleague were able to meet with them within 30 minutes. Four weeks later, the deal had been approved.
In business, timing matters. Having someone nearby who can quickly understand the situation and help navigate the next steps can make all the difference.
As Scott puts it, “They know we’ll be close by if they ever need us. I can see them quickly too which means we can help them make the most of opportunities when they come up, so I think it’s a two-fold benefit.”
For the team, the real value comes down to responsiveness and understanding the pressures business owners face every day.
Business owners are often juggling competing priorities and need support when decisions need to be made quickly. Having the right people available at the right time can make all the difference.
Looking ahead
Perth’s northern corridor is entering an exciting new chapter, with investment, business activity and confidence continuing to build.
With a team of dedicated local bankers now on the ground and embedded in the community, businesses will have access to support from people who understand the region and the opportunities ahead.
Speak to a Westpac Commercial Banker today: Dawn Murchison, Relationship Director, +61 481 255 or search Westpac Commercial & Industry Banking to enquire today.
